Building an online classified business is quite a challenging one and you need to have a better understanding of the business and also about the platform development. Developing a classified business online from scratch is very time-consuming and you may need to invest a huge amount in the development process.

To overcome these inconveniences, PHP-classified scripts are developed. A classified script is a readymade solution that connects buyers and sellers through an online medium of communication. This gives instant solutions to your classified business needs and will fit into your budget.

Let us explore more about building online classified businesses using classified scripts.

The business model of a classified script

Before you plan to buy a classified script, you need to first understand how it works. The business model of a classified script is simple and easy to operate.

• Users will register themselves with the classified platform for free.
• The user will set up his profile by entering his contact details and then will start searching for products on the platform.
• The platform will list down the sellers who sell products that the user is searching for.
• Now the user can compare the products and prices with multiple sellers.
• In-app chat support will be provided by the platform and the user can communicate with the concerned seller.
• Once the deal is finalized the buyer will pay through the app and will receive the product from the seller.
• The platform will deduct its commission value from the payment and the seller is allowed to withdraw the rest of the amount.
• Buyers are allowed to share their experience with the platform through ratings and reviews which can be viewed by the admin as well as the seller.

Features of a classified script PHP

This is the most crucial aspect that you need to look for while choosing your classified script. Every developer would build a classified script with all basic features. The script should contain all the below-mentioned features as default. Also, it should be customizable to include additional features that are needed for our business.

User-centric features of a classified script

Feature	Description
Easy login	The classified script should support an easy registration process that will not take much time for the user to get into the platform. The script should also support social media login.
Advanced search and filtering	Users can mention their product criteria and the platform will filter products that suit the criteria. The user will be able to find the product instantly without taking any time to search.
Product management	Sellers can add, edit, or remove their products from their page and can manage their product inventory effectively. They can edit, add or remove the product descriptions whenever needed.
In-app chat	Let users communicate with each other to get clarification about the products they want to buy and sell.
Multiple payment options	Users may need to pay through the classified app. The classified script should be integrated with multiple payment methods that will let users pay easily.
Map integration	The buyer needs to know the location of the seller. With the help of the map, buyers can choose the convenient location where he wants to have the sellers.
Push notification	Users need to be informed periodically on the latest platform updates and any new arrivals or offers. Sellers should be informed about orders and payment confirmation too.
Reviews and ratings	This is a very crucial feature for any user who wishes to share his platform experience with others. He should be allowed to rate your service and give a review about the product.

 

Admin-centric features of a classified script

Features	Description
User-friendly dashboard	This is the main tool that will let the admin have an overall view of the platform. The classified script should support an intuitive user interface.
Customization	The admin may need to add or remove any functionality from the app. The platform should be customizable and the admin should gain complete control over the platform.
User management	The platform will hold buyers, sellers, and platform-managing employees. Admin should be able to add or remove any user from the platform.
SEO-friendly	The classified script should be built with SEO tools that will let the admin have easy branding and promotion. The admin should achieve easy top-page ranking with the search-engine-optimized platform.
Multilingual & multi-currency support	The classified script should be capable of handling a global audience. It should provide multilingual and multi-currency support that will make users all over the world comfortable accessing your platform.
Device and cross-platform compatible	The classified website needs to be compatible with any device and also should work well on all operating systems.
Multiple payment gateways	The platform needs to be integrated with multiple payment gateways with strict security standards. The admin should be allowed to add other payment gateways of his choice to the platform.
Enterprise-grade security features	The admin is solely responsible for users’ data privacy. The platform should come with login authentication, IP blocking, email blocking, and many more.
Multiple revenue streams	The platform should be integrated with multiple revenue channels that will let the admin earn better returns.
Analytics and Reporting	Any admin would need to check the performance of the platform. The classified script should be able to generate reports on various metrics like user acquisition, customer lifetime value, and many more.

 

Hope you are clear with all essential features that are mandatory on any classified script. You need to check with the provider and make sure you get more add-ons on-demand.

How to choose the best-classified script PHP for your online classified business?

There are many classified PHP scripts available in the market which will make you find it difficult in choosing the right one. We have certain guidelines that will assist you in selecting your classified script for your online classified business.

Check reviews

Checking online reviews is a good source to find the reliability of the script provider. You can go through all existing client’s testimonials and reviews that will give a clear picture of the platform’s performance and customer support. Consider all negative reviews and make sure they will be dealt with properly by the provider when you approach them. 

Compare features

As we have already discussed the importance of features in any classified script, many providers will have a different set of features on their classified script. You need to compare features with multiple providers and should approach any of the providers and list out your preferred features for your business. They should be able to customize the features you ask for.

Free installation and upgradation

The classified script provider should offer you free installation as you may not be technically strong to launch the script on your own. The technical team should install the platform and should make sure the classified script functions well. Also, whenever upgradation is needed, the script provider needs to support you with regular updates.

Third-party API integration support

You might have multiple APIs for your business to simplify your business operations. For eg. You may have an HRM tool to manage your employees, or a POS to maintain your invoices and accounts. All these tools need to be integrated with your new classified script so that all operations can be handled at one backend. The provider should be able to support you in integrating any third-party software with the classified script.

Ask for demo

Without a demo, you may not be able to understand the working pattern of the classified script. The classified script provider should offer you a free demo version that will get you a proper hand on the product. You can check all features and functionalities. You will be able to decide what more add-ons are needed for your business. Through a demo, you will be able to finalize the product easily.

Free domain hosting

Most classified script providers offer free domain hosting at least for one year. You cannot take the burden of finding the right hosting service provider and deal with them to get domain hosting. This has to be taken care of by the script provider. Have some idea about hosting plans and packages and be sure you are given the best hosting plan that will support your platform performance.

Genuine customer support

This is a very crucial aspect you need to check with more attention. Many providers will serve the product and will fail to provide service after sales. Your entire business relies on the classified script you are going to use. If there are any errors or bugs, the technical team should be easily reachable and 24/7 available. Make sure they have multiple communication channels that will let you get connected instantly.

Conclusion

You have gained enough knowledge about classified scripts along with their benefits and features. You also know how to find the right script provider for your classified business. With this information, you will be able to build your online classified business and can become more competitive in the market.

Once you set up your online classified platform using a reliable classified script, you need to have a multi-faceted approach that will combine both traditional and digital marketing strategies. Make use of social media marketing, email marketing, content marketing, and many other techniques to promote your brand and make it visible to your target audience. With a well-planned promotional strategy, your online classified business will become popular in the competitive market and you will start getting higher ROI.